Tandem is a husband and wife team that provides consulting for a passive income model.
In today's culture of overwork that drives families apart, we need more business consultants who are committed to setting up entrepreneurs for family success.
Everyone's definition of the perfect family dynamic is different, but with Tandem's proven passive income model, entrepreneurs have the freedom to drive their own family's unique vision for success.
When we started working with Craig and Carolyn, they were under the boring, generic, and confusing name of Click Global, LLC.
Their name and brand felt cold and numbers driven, despite Craig and Carolyn’s charismatic presence on social media. We facilitated over 8 hours of strategy workshops to nail down their brand, designed their new identity system, and helped them to come up with a new name that stood out.
Through our strategy workshops, we decided to shift the tone of their company to highlight the success Craig and Carolyn have experienced as a family. We decided to lean into the fact that they are an entrepreneurial “power couple” who has built a custom family life for themselves through their model.
Tandem is now primed to stand out as a company.